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Duke University Libraries, Advertising

The Hartman Center for Sales, Advertising & Marketing History in Duke’s David M. Rubenstein Rare Book & Manuscript Library holds an extensive collection of correspondence, publications, advertisements, photographs, slides, films, books and serials that document the history of advertising, sales, and marketing over the past two centuries. In addition to the J. Walter Thompson Company Archives, the most comprehensive historical record of any advertising agency, the Center contains the collections of other key companies and individuals in the dynamic fields of advertising, marketing and sales.

28
RESULTS
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PART OF
Duke University Libraries
American Libraries
Media Type
28
texts
Availability
28
Always Available
Topics & Subjects
23
Advertising
3
Advertising, Outdoor
2
Advertising agencies
2
Selling
1
Advertising photography
1
Art Directors Club (New York, N.Y.)
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Collection
28
American Libraries
28
Duke University Libraries
28
Duke University Libraries, Advertising
27
University of North Carolina at Chapel Hill
12
KellyKel Favorites
10
BooBooKittyFcuk Favorites
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Creator
5
bates, charles austin, 1866-1936
1
a.w. shaw company
1
art directors club (new york, n.y.)
1
associated billposters and distributors of the united states and canada
1
calkins, earnest elmo, 1868-1964
1
cherington, paul terry, 1876-
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Language
28
English
SHOW DETAILS
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Title
Date Published
Creator
Duke University Libraries, Advertising
by Larned, W. Livingston (William Livingston), b. 1880; Duke University. Library. Wayne P. Ellis Collection
texts
eye 6,107
favorite 7
comment 0
Topic: Advertising
Topic: Advertising
Topics: Advertising, Posters
Duke University Libraries, Advertising
by Art Directors Club (New York, N.Y.); Art Directors Club (New York, N.Y.). Exhibition; John W. Hartman Center for Sales, Advertising & Marketing History. NcD
texts
eye 2,367
favorite 9
comment 0
Topics: Art Directors Club (New York, N.Y.). Exhibition, Art Directors Club (New York, N.Y.), Commercial...
Duke University Libraries, Advertising
texts
eye 2,289
favorite 0
comment 0
Topic: Advertising
Topics: Advertising, Type and type-founding, Typesetting
Topics: Advertising, Advertising
Topic: Advertising
Duke University Libraries, Advertising
by Cherington, Paul Terry, 1876-; Duke University. Library. Wayne P. Ellis Collection
texts
eye 1,746
favorite 0
comment 0
Topic: Advertising
Topics: Posters in education, Posters, American
Duke University Libraries, Advertising
by United States. Committee on Public Information. Division of Advertising
texts
eye 1,629
favorite 3
comment 0
Topics: Advertising, World War, 1914-1918, Propaganda
Duke University Libraries, Advertising
by Hess, Herbert William, b. 1880; Duke University. Library. Wayne P. Ellis Collection
texts
eye 1,584
favorite 0
comment 0
"Collateral readings" at end of part of the chapters
Topic: Advertising
Duke University Libraries, Advertising
by Watkins, George Thomas; John W. Hartman Center for Sales, Advertising & Marketing History. NcD
texts
eye 1,276
favorite 6
comment 0
At head of title:
Topics: Advertising, Swindlers and swindling
Duke University Libraries, Advertising
by Calkins, Earnest Elmo, 1868-1964
texts
eye 1,137
favorite 0
comment 0
Topic: Advertising
Duke University Libraries, Advertising
by Hollingworth, Harry L. (Harry Levi), 1880-1956; Duke University. Library. Wayne P. Ellis Collection
texts
eye 959
favorite 1
comment 0
"Books and articles referred to in the text or recommended for further reading": p. 303-309
Topics: Advertising, Selling
Duke University Libraries, Advertising
by Bates, Charles Austin, 1866-1936; Duke University. Library. Wayne P. Ellis Collection; Warshaw Collection of Business Americana
texts
eye 943
favorite 8
comment 0
Topics: Advertising, Selling
Duke University Libraries, Advertising
by Bates, Charles Austin, 1866-1936; John W. Hartman Center for Sales, Advertising & Marketing History. NcD
texts
eye 901
favorite 8
comment 0
Topic: Advertising
Duke University Libraries, Advertising
texts
eye 887
favorite 1
comment 0
Topic: Advertising
Duke University Libraries, Advertising
by Durstine, Roy S. (Roy Sarles), 1886-1962; John W. Hartman Center for Sales, Advertising & Marketing History. NcD
texts
eye 849
favorite 0
comment 0
Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History
Topic: Advertising
Duke University Libraries, Advertising
by McJunkin Advertising Company; McJunkin, William D. Master merchandising; Finn, Joseph H. Dominant idea
texts
eye 841
favorite 1
comment 0
Illustrated "examples of dominant idea advertising": p. 47-66
Topic: Advertising
Duke University Libraries, Advertising
by Bates, Charles Austin, 1866-1936; John W. Hartman Center for Sales, Advertising & Marketing History. NcD
texts
eye 819
favorite 7
comment 0
Predominantly ready-made, illustrated ads for businesses to order customized to their needs
Topics: Advertising, Advertising
Duke University Libraries, Advertising
by Bates, Charles Austin, 1866-1936
texts
eye 728
favorite 4
comment 0
Illustrated with office and shops photographs
Topics: Charles Austin Bates Syndicate, Advertising
Duke University Libraries, Advertising
by Associated Billposters and Distributors of the United States and Canada
texts
eye 576
favorite 1
comment 0
Title from cover
Topics: Bill-posting, Advertising, Outdoor, Advertising
Duke University Libraries, Advertising
by N.W. Ayer & Son; John W. Hartman Center for Sales, Advertising & Marketing History. NcD
texts
eye 525
favorite 1
comment 0
Topics: Advertising, Advertising agencies
Duke University Libraries, Advertising
by Bates, Charles Austin, 1866-1936
texts
eye 504
favorite 3
comment 0
Topics: Advertising, Advertising
Duke University Libraries, Advertising
by Dreyfuss, Leonard
texts
eye 492
favorite 0
comment 0
Topic: Advertising, Outdoor
Duke University Libraries, Advertising
by J.H. Cross Company; John W. Hartman Center for Sales, Advertising & Marketing History. NcD
texts
eye 487
favorite 0
comment 0
Topic: Advertising agencies
Topics: Advertising, Outdoor, Advertising, Outdoor